
All Crafted Digital
A premium studio site that tells creators who we are in ten seconds.
- React
- TypeScript
ServicesAEO & AI Search
Answer engine optimisation (AEO) makes your site easier for ChatGPT, Perplexity, Google AI Overviews and voice assistants to understand. We make the pages clearer, add structured data, review the controls that apply to crawlers and measure what changes. Being featured or quoted cannot be guaranteed.
AI answer
Illustrative exampleBased on service pages and recent reviews, Smith & Sons offers 24/7 emergency call-outs1 with fixed prices listed up front and Gas Safe registration.23
How it works
We start by finding out what answer engines say about you today. Then we make the pages clear, add the markup and access they need, and re-test the same questions each month.
We ask the questions your customers ask in ChatGPT, Perplexity and Google AI answers, and record who is quoted today.
Pages are rewritten so each question has a short, direct answer near the top, backed by facts a model can verify.
Structured data and consistent business details help services understand the site. We review crawler controls for your website.
We track citations, AI referrals in GA4 and the enquiries they lead to, and repeat the checks each month.
Who it is for
What we build
A set of real customer questions run through the main answer engines, recording who is cited, how you are described and what is wrong or missing.
Service, FAQ and comparison pages restructured so each question gets a direct answer in the first lines, with the detail and evidence beneath it.
Organisation, service, FAQ and breadcrumb markup, with consistent names, addresses and profiles across your site and listings, so models can tell exactly who you are.
We review the crawler controls that apply to your website, alongside robots rules, sitemaps and page delivery, and make agreed changes.
Original data, case studies, author pages and reviews that give answer engines something to point at, plus honest outreach for mentions on sites they already trust.
Citation tracking on a fixed set of questions, plus AI referral traffic and resulting enquiries in GA4, reported monthly.
Related work
Each project is labelled Live, Demo or Coming soon, so you can see what is in use today and what is on its way.

A premium studio site that tells creators who we are in ten seconds.

A Shopify-backed storefront with repair, sourcing and loaner journeys feeding one enquiry list.

A rug-care and restoration site for an East Bay rug house, with photo-attached estimate requests.
Stack
FAQ
Answer engine optimisation is the work of making your content easy for AI assistants and answer boxes to understand, trust and quote. It covers tools such as ChatGPT, Perplexity, Google AI Overviews and voice assistants. You may also hear it called generative engine optimisation or GEO.
SEO aims to get your page ranked in a list of results. AEO aims to get your brand and facts used inside a written answer. They overlap heavily: fast, clear, well-structured, trustworthy pages help with both, which is why we usually do them together.
No. Answer engines decide what to cite, and their behaviour changes without notice. We improve the things you control, such as clarity, structure, access and evidence, and we measure honestly whether citations and referrals change.
No. Most answer engines draw on the same web content and, in some cases, on search results themselves. Strong SEO remains the foundation, and AEO builds on it.
We pick a fixed set of customer questions, run them on a schedule and record whether you are cited and how you are described. We also track AI referral traffic and enquiries in GA4. The number of questions is small and the results move around, so we treat it as direction rather than precision.
Search engines and AI services use different systems to discover information. We review the controls that apply to your website and improve how clearly its content can be understood. Being featured or quoted cannot be guaranteed.
Related services
Tell us your business requirements, and we'll come back with a plan to deliver.